Stefano Hesse — Reputation & Communications Advisor
Reputation is not what you say.
It is what people experience.
Stefano Hesse — Reputation & Communications AdvisorReputation is not what you say.
It is what people experience.
I'm a reputation management advisor with over thirty years leading global communications for some of the most influential technology, digital media and fintech brands in the world. I specialise in high-stakes PR, global policy and complex corporate narratives, bridging aggressive market expansion with stringent regulatory demands.
Reputation is not built by what a company says. It is shaped by what stakeholders experience, from an employee's daily choices to how a business responds under pressure. My approach goes beyond PR: I help leadership teams see where trust is being won or lost, and build the structures and capability to manage reputation for the short and long term.
Worked directly with top tech founders and CEOs, including Mark Zuckerberg, Larry Page, Sergey Brin and Meg Whitman.
Led corporate communications at Google and Facebook across regional markets: hyper-growth, data privacy and brand reputation.
Drove communications behind the international growth of eBay and the iBazar Group as global e-commerce took shape.
Supported healthtech and fintech startups, scaling communications and policy globally.
Led communications from inside large global corporations, and advised agencies and platforms from the outside, bringing both perspectives to every engagement.
Three decades moving across big tech, e-commerce, fintech, healthtech and media, bringing a rare, cross industry view of how companies actually scale and communicate.
Diagnosing where trust and goodwill are being won or lost across every stakeholder interaction, then building the strategy and capability to manage reputation long term.
Strategic counsel for chief executives and leadership teams on communications and policy positioning, from boardroom messaging to public facing strategy.
Running the search to find the right communications or PR agency, then managing that relationship on your behalf for quality, accountability and value.
Preparing for and steering through high pressure moments, so one incident does not come to define the company.
Advising PR and communications agencies on their own growth: service innovation, positioning, new business and talent, drawing on experience as both an agency client and an agency partner.
Preparing founders, executives and spokespeople for hostile interviews and investor pitches, where the story wins the room as much as the numbers.
Sottorete Ltd
71-75 Shelton Street
Covent Garden, London WC2H 9JQ